INFORMATION WE COLLECT
Personal Information: We collect personal information from Users in a variety of ways, including, but not limited to, when Users visit the Site, register on the Site, place an order, respond to a survey, ﬁll out a form, and in connection with other activities, services, features or resources we make available on our Site. Users may be asked to provide, as appropriate, their name, email address, mailing address, and credit card information. We refer to this type of information as "personal information" because it can identify an individual. We collect personal information from Users only if they voluntarily submit such information to us. Users can always decline to supply personal information, except that it may prevent them from engaging in certain Site related activities.
Nonpersonal Information: We collect other information about Users that do not speciﬁcally identify an individual. We refer to that type of information as "nonpersonal information." We collect nonpersonal information about Users whenever they interact with our Site.Nonpersonal information may include browser type and name, the type of computer used to access the Site, technical information about Users' means of connection to our Site, such as the operating system and the Internet service providers utilized, when a Service is accessed, what pages are visited, geo-location data if enabled by the User, product search history, and other similar information.
HOW WE USE INFORMATION
Loovum collects and uses information for the following purposes:
- To personalize our Users' experience on our Site. We may use nonpersonal information in the aggregate to understand how our Users as a group use the services and resources provided on our Site, and to perform statistical, demographic and marketing analyses of our Site Users.
- To improve our Site.
We continually strive to improve our Site offerings based on the information and feedback we receive from Users.
- To improve customer service.
User information helps us more effectively respond to customer service requests and support needs.
- To communicate about and process transactions.
We use personal information Users provide when placing an order to provide service for that order. We do not share this personal information with third parties, except to the extent necessary to provide the service or fulﬁll the order.
- To administer a contest, sweepstakes, promotion, survey or other Site feature.
- To send Users information they agreed to receive about topics we think will be of interest to them. To provide advertising based on Users activity on the Site or third-party websites.
- To send periodic emails. The email address Users provide for order processing will be used to send information and updates pertaining to their order. It may also be used to respond to User inquiries, and/or other requests or questions. If Users decide to opt-in to our mailing list, they will receive emails that may include company news, updates, related product and service information, etc. If at any time the User would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email or the User may contact us via our Site.
- To detect, investigate, and prevent activities that are or may be illegal or violate our policies.
parties may use persistent identiﬁers to track your Internet usage across other websites and mobile applications in their networks beyond Loovum. While Loovum will not share your personally identiﬁable information with unaffiliated third parties for their own uses, such third parties may, with sufficient data from other sources, be able to personally identify you. For information about how we share your information with third parties, please see Sharing Your Information below.
You can learn more about ad serving companies and the options available to limit their collection and use of your information by visiting the websites for the Network Advertising Initiative and the Digital Advertising Alliance. In addition, you can learn about your options to opt-out of mobile app tracking by certain advertising networks through your device settings.
Please note that opting-out of advertising networks services does not mean that you will not receive advertising while using Loovum or on other websites, nor will it prevent the receipt of interest-based advertising from third parties that do not participate in these programs. It will, however, exclude you from interest-based advertising conducted through participating networks, as provided by their policies and choice mechanisms.
HOW WE PROTECT YOUR INFORMATION
We use reasonable administrative, technical and physical security measures to help protect your personal information, including username, passwords, transaction data and other information stored on our Site, from unauthorized access, alteration, disclosure and destruction.
Sensitive and private data exchanged between the Site and its Users happens over an SSL secured communication channel and is encrypted and protected with digital signatures.
SHARING YOUR INFORMATION
We do not sell, trade, or rent personal information to third parties. We may share nonpersonal information not linked to any personal information regarding Site visitors and Users with our business partners, trusted affiliates and advertisers for the purposes outlined above. We may use third party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys. We may share your information with these third parties for these limited purposes, and such other purposes for which you have given us your permission.
We may disclose personal information to: (i) protect or defend the legal rights, interests or property of Loovum and our Affiliates; (ii) protect the safety and security of our customers or members of the public; (iii) protect against fraud or for risk management purposes; or (iv) comply with applicable law or legal process. In addition, we may disclose or transfer your information in connection with a merger, ﬁnancing, acquisition, Users may ﬁnd advertising or other content on our Site that link to the sites and services of our partners, suppliers, advertisers, sponsors, licensors and other third parties. We do not control the content or links that appear on these sites and are not responsible for the practices employed by websites linked to or from our Site. These sites and services are governed by their own privacy policies and customer service policies. Browsing and interaction on any other website, including websites which have a link to our Site, is subject to that website's own terms and policies.
You can choose not to provide personal information when you set up a Loovum account, however, you will not be able to use the Loovum Services. You may also choose to place orders as a guest, without registering on the Site or setting up an account.
If you sign up for emails and other communications from Loovum, you agree to receive communications from us, including promotional emails. If you no longer want to receive promotional communications from Loovum, you may do so by changing your account preferences and/or unsubscribe from our emails as set forth at the bottom of each email we send. Please note that this may affect your ability to access certain products and services, and you may still receive non-promotional communications such as order conﬁrmations, surveys, and other information about your transactions.
To limit some tracking mechanisms that collect information when you use the Site, you may generally modify their browser's setting to decline cookies and/or reject or remove cookies associated with web beacons. In addition, you may opt out of the collection and use of your information by some advertising networks as described in the Interest-Based Advertising section above.
You may choose not to share your precise geo-location information with us by adjusting the device's location services settings or the settings on our mobile applications.
Third Party Links
The Site may contain links to other websites that Loovum does not own or operate. This includes links from advertisers, vendors, social media, co-branded sites, and other third parties. These other sites may send their own cookies to your device, they may independently collect data or solicit personal information and may or may not have their own published privacy policies. We do not control, recommend or endorse.
You may access and update your account information at any time after signing in to the Site. To help us maintain accurate, current and complete information about you, please submit only true, accurate and complete information whenever you provide personally identiﬁable information to us, and promptly update your account whenever it changes. For additional assistance, please contact us in in the manner speciﬁed below.
This Site is not intended for children under the age of 13, and we do not knowingly collect, use or disclose personal information from anyone under 13 years of age. If we become aware that we have unknowingly collected personal information from a child under the age of 13, we will make reasonable efforts to delete such information from our records.
CONSENT TO PROCESSING AND TRANSFER OF INFORMATION
Given that we are an international business, our use of your information involves the transfer of data on an international basis. If you are located outside of the U.S., please be aware that information we collect may be transferred to and processed by servers located in the U.S. By using the Site, or providing us with any information, you consent to the collection, processing, maintenance and transfer of such information in and to the U.S.
CALIFORNIA PRIVACY RIGHTS